The whirlwind of CES has finally settled down, and we’ve found some of the best products to put on your “I Want This So Bad, But Do I Need It List”.
Not only are they innovatively genius, but you can actually apply these products to real life. Well, maybe just a few. Most of these products are novelties, but you’ll want them anyway. Even with their pretty price tags.
CES is the annual trade show hosted by Consumer Technology Association for all things consumer technology. It is a global stage for all innovators and tech break through which happens once a year in January.
Last week, James and I ventured to Merchandise Mart (what I like to call the smorgasbord of Chicago) to walk the floor of The Expo at #techweekchi, the biggest TechWeek in the country. Expecting to meet a bunch of tech start-ups in the Midwest, we were surprised to be inspired with event strategies as well:
Both Cheeky Chicago (the women’s online guide to Chicago) and New Amsterdam (a spirits company) did a wonderful job at appealing to their target markets, visually and experientially. Cheeky Chicago’s booth was bright pink and lounge-y, filled with employees offering free water and deals for their Cheeky Card. Rumor has it they threw a great after party at Studio Paris on Saturday too. New Amsterdam went after the men at Tech Week, setting up their space like the Prohibition period – two barber stations offering shaves, a bar and free shoe shining appointments. Read more…