In the past, we let you in on the keys to success in the life of an event coordinator. But now, the interns put a spotlight on what it takes to be on-site as a Production Assistant. At first, the role as a PA on-site seems broad and daunting. You have assisted the producers and coordinators in the office for the weeks and months prior; ordering props, making phone calls and organizing spreadsheets. But now it is time to see everyone’s hard work come to life on-site.
Before going on-site the office gave me the following advice:
1.“Bring layers, the convention centers are always cold”: Doesn’t matter if you are going to San Antonio where the weather is 120 degrees, or Toronto where it is barely above freezing, pack your biggest cardigan and softest scarf ALWAYS. Just keep in mind that the PA is there to run errands and track down office supplies and props, so always dress in layers for your constant trips in and out of air conditioned hotels and convention centers to the outdoors.
2.”Wear comfy shoes, do not wear your new flats”: This is not a drill!! On-site you will be working 12 hours days, and logging at least 20,000 steps on your fitbit. Pack your black nikes and wear them with pride.
Now that I have been on a couple events myself, here are some of the things I have learned:
1.Take advice from literally everyone. Every member of the crew has been in your shoes before and been new to the world of production. Learn the important lingo from them, along with their organization and backstage tips.
2. Always have a smile on your face and be willing to talk to everyone from the janitor to the manager, because you never know what they can do to make your time on-site easier
3. Be creative. Get ready to think outside the box in order to problem solve. Shipments arrive late, supplies runs out after store hours, clients make last minute changes, and you need to be ready to think on your feet and be willing to do whatever it takes to get the job done.
4. Offer everyone on-site something to drink or eat before you do, because you’re there to make everyone’s job easier. And the crew will have an easier time doing their job if they’re fed.
5. If you’re not busy running around, take a chance to listen to the cues on headset so that you can learn about other aspects of the event, like graphics or audio.
6. Everyone hugs. EVERYONE.
7. Get used to waking up early and getting ready FAST, 5 am crew calls are not a joke
8. Bring a flashlight, or make sure to pack one in the PA kit. While producers and coordinators are discussing cues over headset, you will most likely be leading alent or executives in the dark backstage, so keep a flashlight handy so that 1. No one gets hurt, and 2. No one trips over one of the important wires that keep the event running.
9. Always take the wrapper off the water bottles, and always have water bottles stocked backstage
10. Last but not least…. Being on headset and being on-site is contagious. Once you work on one event, you’ll most likely want to work on more!
We’re living in an age of disruptive business. First, Uber changed the way drive, then AirBnB changed the way we travel. Now, these six start-ups are breaking through in their respective industries with innovative solutions to our everyday needs. From digital pill bottles to self-brewing beer machines, these futuristic inventions are bridging the gap between science fiction and reality.
Described as a “fit bit for cars” Dash is a tech device that monitors user driving and vehicle health needs. It’s designed to help save money, improve safety, and save time. The product combines a mobile app with a hardware device to provide real-time feedback on driving, vehicle diagnostics, navigation, and trip logs. Since its trial in 2015, over 250,000 drivers have been using dash in the U.S.
If you enjoy eating out at the price of packing a lunch, then MealPal is the app for you. This startup service allows members to order lunches from local restaurants, skip the in-store line, and pay under $5 for each meal. Cross your fingers that this service is provided in your city because you can save up to $600 a year on lunches with a subscription.
Praised by Richard Branson as the “most disruptive startup in the beer space” MiniBrew is the world’s first all-in-one beer brewing machine. Consisting of a digital appliance, a fresh ingredient pack, and a mobile app, MiniBrew allows consumers to design and create a variety of beers from virtually. Whether you’re looking to replicate a flavor you tried once in a bar or discover a new beer that matches your mood, this product is the perfect way to express your inner-hipster.
#4 Bump Mark
Designed to reduce food waste and keep consumers informed, Bump Mark adheres to food packaging and alerts consumers when food is going bad. Once the small sticker product is attached to any container, it reacts to the conditions inside. Consumers will know their food has gone bad if the Bumb Mark begins developing a bumpy texture.
Babylon Health is eliminating all of the time-wasters and hassles of the healthcare industry. With their mobile app, users can book face-to-face consultations, ask medical questions, conduct health tests, check clinical records, and even monitor health indicators such as pulse and blood pressure. While other healthcare apps simply match users with doctors over the phone, the Babylon Health app utilizes artificial intelligence to make predictions, prevent illness, and provide solutions before symptoms progress.
Here with the latest in smart technology, AdhereTech has designed a pill bottle that alerts patients to take their medication. AdhereTech recognized the extremely common problem that patients often forget to take their medicine, so they created this simple solution. Although the product itself is small, it’s saving the industry billions of dollars in follow-up care and intervention.
As we know, advertising and marketing are continuously evolving. We live in an era in which AI and market research allow companies to learn about customers in a way we never imagined. And every day, brands are changing the way they interact with their customers. To discuss this momentous amount of knowledge and innovation, the […]
Learning to code HTML is like learning a new language. It’s riddled with new vocabulary, sentence structures, rules, and exceptions. Even the most proficient programmers need a point of reference every once and a while. That’s why we’re loving this HTML cheat sheet courtesy of digital.com. It lists all HTML tags and includes their definition, attributes and examples of usage.
This resource not only bridges the gap between inexperienced and expert coders, it also confirms the lasting flexibility and ingenuity of HTML as the digital world continues to grow.
From Tom Keller at Digital.com:
The Language of the Internet Has Come of Age
When Tim Berners-Lee famously helped to change the way we live our lives a few decades ago his stellar contribution also included Hypertext Markup Language, or HTML as we all know it as.
HTML has evolved rather than be superseded and consigned to extinction and HTML5 is the latest version that serves as proof of its staying power as a blueprint for how everything comes together on the internet.
A cheat sheet that covers the full range of HTML elements and how to use the coding to its full extent is testament to how HTML has managed to come of age and is just as relevant today as it was back in 1991 when it was invented.
Artificial intelligence or ‘AI’ is the future of computing. AI is a broad term for making computers act intelligently via robotics, computer science, machine learning, language processing and much more. AI is not some recent phenomenon, yet it is becoming more and more prevalent in our daily lives. Artificial intelligence really has no boundaries or limits and will be the future of computing and analytics. So basically before you know it cars will be flying, your neighbors will be robots, and machines will take over the world. Just kidding, but its more possible now than ever! Listed below are just a few ways that artificial intelligence will change the way we live.
Predicting Weather: Predicting the weather can be extremely difficult and is often inaccurate. Artificial intelligence software is being created that will be able to evaluate all the available data quickly and then forecast the approaching weather. This software will do much more than let a person know whether or not they should bring an umbrella when leaving the house, but can help farmers and even prevent forest fires. The software will also be able to help with the climate change crisis and help aircraft’s avoid storms and dangerous areas. Though the software is not yet complete, within the next couple years expect to see more and more accurate predictions or the weather.
Companies like Google are already in the works on creating a fully autonomous (driver-less) car. The cars operate by having a laser radar system that is connected to a generated 3D map of the environment. The car will take in the information from the map and use its laser system to allow it to completely drive independent of any humans. Artificial intelligence is highly accurate and would remove the factor of human flaws and distractions. Though a lot of kinks still need to be figures out, more and more autonomous cars will be on the streets in the near future.
AI is already being used to assist with national security situations as well as protect individual’s homes from burglary. Modern home alarm systems use AI to distinguish between the occupants of the home and unknown individuals. The U.S. Department of Homeland Security uses AI to help keep or country safe from terrorist threats. They use the AI software as a monitoring system that can scan phones and other communication devices to determine potential threats.
Artificial intelligence is already very prevalent within the financial world. Already more than half of all the world’s stock trades are carried out by AI software. The software uses algorithms to spot trends and patterns with the market and helps predict price changes. The software is very accurate and has improved the returns for investors. Companies such as H&R Block have been implementing AI into their process to improve the customer experience and become more accurate with their decision making.
Within the medical world Artificial intelligence is already being used, but it is getting more and more advantaged every day. It is used to help detect diseases and even heart attacks before they occur. Artificial muscles are being created that mimic the movements and functions of real muscles. Surgeons have been using robots to assist them during surgery in order to be more accurate and precise. They have even created a software that tracks individual’s health records and warns the patients and doctors of potential risk factors. As AI technology evolves many more lives will be saved and or improved.
Some would say that modern marketing would be impossible without the implementation of artificial intelligence. Companies like Google and Facebook rely on AI to better target their advertisements as well as to combat fraud and hacks. These companies are able to gather data and specifically send individuals ads or content that is currently relevant to them. Because of AI these companies are able to connect personally to their consumers in real time. Without the implementation of AI in modern world you or your company will quickly fall behind and become irrelevant.
As you can see artificial intelligence is already very prominent around the world, but is becoming essential to many major jobs and operations around the world. AI can be used in all kinds of ways independent of these 6 examples. Comment below with any questions or insights regarding artificial intelligence!