Even though it has been almost four months since Pokemon Go was released, you can still find people of all ages playing. Everyone knows the concept but what people don’t know is that its main component utilizes a technology that the world is still trying to adapt to—Augmented Reality.
Augmented Reality (AR) is a live view of a physical environment in which the elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data. Pokemon Go wasn’t the first to showcase AR, but they brought it to a mass audience. One of the first functioning AR systems came out in 1992 when Louis Rosenberg developed Virtual Fixtures. These Fixtures allowed the military to work in remote areas. In 2004, see-through AR was brought to cell phones. Other than in mapping and gaming, there are many other uses of AR. Here are some applications of AR that you may not have realized before:
Imagine visiting all historical sites and seeing what they looked like hundreds or even thousands of years ago. Augmented Reality has made this a possibility. With your smart phone or tablet, you can now relive what these areas were like in the past.
We thought greeting cards that played music were exciting but now greeting cards can be implemented with digital content that users can view by scanning the card with their smart phones. The content can be pictures, videos, or 3D objects which the viewers can interact with. Mage and iGreet are some places where you can get AR greeting cards.
Donating blood is not always the most pleasant experience. Now, with AR, giving blood has become a quicker and less painful process. Devices like VeinViewer can locate veins inside a person’s arm using harmless near-infrared light allowing for quick and painless entry.
Traveling in foreign countries and figuring out directions can be very challenging and even nerve racking. With Augmented Reality, foreign text on signs and menus can be translated and re-displayed in the user’s language. In 2014, Google incorporated Word Lens into its Google Translate, so now it has the function of instant translation from your phone’s camera.
AR is still developing and the potential uses are endless. Pokemon GO opened the door for other AR apps to flourish, but it’s only the beginning. We are eager to see how Augmented Reality grows and evolves in different aspects of our daily life over the next few years.
“Augmented Reality.” Mashable. N.p., n.d. Web. 04 Oct. 2016.
Nelson, Fritz. “The Past, Present, And Future Of VR And AR: The Pioneers Speak.” Tom’s Hardware. 30 Apr. 2014 Web. 04 Oct. 2016
Millennium Park’s Autumn Blaze Maples and Homestead Elms are beginning to lose their warm green hues. A collection of spectacular-colored crimson, orange, and sunglow yellow paint the sidewalk with expressions of fall. The harvest is upon us, now we can cherish the last leg of produce available at farmer’s markets and of course devour everything artificially pumpkin flavored. Ah, it’s finally Autumn. The weather may be cooling off, but there are still many events and commemorations to enjoy. Without further ado we present, Fall Festivals in Chicago:
On Sunday October 9, 45,000 participants will embark on a 26.2 mile journey across Chicago’s best known neighborhoods. This year marks the 39th anniversary of the race that raises millions for charities like Advocate Health Care, American Red Cross, and St. Jude Children’s Research Hospital. Though it is too late to sign up for this wonderful event, you can cheer on racers at Grant Park at 8AM, Sunday morning.
It’s the best time of the year to go to museums! For eleven days this month, Illinois residents can get up to 25% off admissions at Chicago’s best cultural institutions. This year’s museum week runs from October 13 through October 23. Other than the BIG 5 (Field Museum of Natural History, Adler Planetarium, Shedd Aquarium, Museum of Science and Industry, and the Art Institute,) there are many other institutions that provide a spectacular experience for you and your family.
The Chicago Botanic Garden is a 385-acre living plant museum located just north of Chicago. This Halloween event will showcase 1000 hand-carved pumpkins, some with Chicago icons, classic Halloween characters, garden “monsters,” and artwork representing Día de los Muertos. Check it out, October 20 through 23. (Note: you might also encounter zombies and other dangerous creatures along the pathway)
Join us for the Chicago Cultural Mile Association’s 2nd annual Halloween Gathering on Saturday, October 22. Family-friendly festivities begin at 2PM in Millennium Park, Grant Park, and George Solti Garden. Enjoy an afternoon full of mask-making workshops, acrobatic performances, a children’s costume parade, and Chicago’s Longest All Souls Train on the Van Buren Bridge between Michigan Avenue and Columbus. End the celebration with The Halloween Gathering Spectacle from 6–8PM. Be amazed by an electric procession jam-packed with ghosts, ghouls, artists, and 13 new Creative Spirit Fellows. Perhaps you might even encounter a couple of FLIRTies working, and if you do, come say boo!
The Chicago International Film Festival is an annual event organized by Cinema/Chicago. This year, the Chicago International Film Festival will be held at AMC River East 21 from October 13 to October 27. This event showcases films from around the world that were previously unavailable in Chicago. Viewers will also have the chance to meet directors, producers, writers, and cast members.
Monday, October 31 marks the 20th birthday of Boystown’s Halloween Parade. Participation is free, but registration is required to partake in the procession and costume contest. Brace yourself for an extravaganza of weird, wild, and spooky costumes, kids, and pets, oh my! The event begins at 6PM and spans across Halsted, from Belmont to Addison. Remember to get a little creative with your costume because you’ll be competing against the best of the best!
If all else fails, you can always visit a pumpkin patch to find the Great Pumpkin, Charlie Brown (oops, er…we mean loyal readers). Take a day trip outside of the city to Goebbert’s, Sonny Acres, or Bengtson’s Pumpkin Farm, just to name a few! Who could say no to a day filled with apple cider donuts and hayrides? Certainly not the FLIRTies!
According to the United States Census Bureau, Millennials account for a staggering 83.1 million or a quarter of the nation’s population, surpassing the size of our baby boomer parents by a whopping 7.7 million. Millennials are currently between the ages of 18 and 34, born between 1982 and 2000, and are quickly taking the workforce by storm, but don’t let all of that intimidate you.
Being a millennial myself, I can be the first to tell you that we were born at a time of technological innovation making us a little different from generations past. We have a digital “sixth” sense, naturally because we grew up with the immediate expansion of the Internet. We’re social beings who are not only accustomed to every aspect of our lives being shared, tweeted, and instagrammed, but we are also deeply interested and motivated by other people. Though optimistic, we have high expectations about what the future holds and truly relish in the idea of the “team” effort. Don’t be too quick to judge us without understanding that Millennials in the workplace are mostly these 5 things:
We are ready to learn, to grow, to absorb everything and anything we can get our hands on. We are deeply anxious to get involved, be entrusted with responsibility, and awarded the opportunity to interact with the “real” world.
2. Digitally Native
The digital world is our home. We can navigate the Internet, respond to emails, post on social media, while texting with ease, and all before noon! We’re social beings who think expansively in terms of how
each idea transcends and affects every party involved.
We commit to our work. We want to be challenged and given a sense of purpose. We invest ourselves in the workplace not only because we want to expand our skills to reach our potential, but also because we want our work to be appreciated. We flourish when praised for completing demanding and difficult tasks. Please critique us, we crave feedback because we’re constantly reaching for improvement.
We’re not afraid of change, in fact, we invite it! We’re excited that ever-evolving technology and our flexibility to learn and master new mediums are helping the industry progress. We live in a world where information is readily available; therefore, when we don’t know something we look to the Internet, and then self-teach, asking plenty of questions along the way.
5. Crave Impact
We want to make the world a better place and see our efforts through. We care about sustainability, the environment, and most importantly, people. When Millennials Instagram, they’re looking to get connected with others and share support for causes like the ALS Ice Bucket Challenge, Suicide Prevention, and of course animal cuteness. We are problem-solvers, have civic-minds, and our ultimate goal is to create a happy, healthy lifestyle.
Fromm, Jeff. “Millennials in The Workplace: They Don’t Need Trophies But They Want Reinforcement.” Forbes. N.p., 6 Nov. 2015. Web. 31 Aug. 2016.
Fry, Richard. “Millennials Overtake Baby Boomers as America’s Largest Generation.” Pew Research Center. N.p., 25 Apr. 2016. Web. 29 Aug. 2016.
Gilbert, Jay. “The Millennials: A New Generation of Employees, a New Set of Engagement Policies.” Ivey Business Journal September/October (2011): n. pag. Ivey Business School. Web. 29 Aug. 2016.
Reynolds Lewis, Katherine. “Everything You Need to Know about Your Millennial Co-workers.” Fortune. N.p., 23 June 2015. Web. 31 Aug. 2016.
The Millennial Generation Research Review. Rep. U.S. Chamber of Commerce Foundation, 2012. Web. 29 Aug. 2016.
United States Census Bureau. Millennials Outnumber Baby Boomers and Are Far More Diverse. United States Census Bureau. N.p., 25 June 2015. Web. 29 Aug. 2016.
The first contemporary international Olympic Games took place 120 years ago. The competitors were amateurs, the fields were rugged, and the rules were impressionable. Though technology, athletes, and resources have evolved, the mission is still the same: Every four years the world comes together for 16 days to support professional athletes and their endeavors to collect medals for their home country. However, in this day and age wouldn’t you think it’s time the Olympics enters the digital world?
Even though we can get news and results from various sources, watching it live is still the most exciting and rewarding way to engage with the games and your country. In the United States, NBC is the only commercial network that has the licensed right to stream the Olympics, but only selected events were broadcasted. People who were interested in the other events needed to go online to NBC’s website or use the app to watch them, but a cable subscription is required. For those who don’t have a cable subscription, it is nearly impossible to watch live streamings.
This year’s games in Rio, NBC averaged 27.9 million viewers for the first nine nights. Though it may seem significant, it’s actually a 15.5% overall drop and a 30% drop among viewers age 18-34. Why is this happening?
Well, most people don’t watch “live” TV, at least not in the conventional sense. According to a study done by The New York Times on media consumption, viewers ages 18 to 34 commonly report they use streaming sites to catch up on missed scheduled episodes. This is due to the fact that we are often out and about during peak TV-viewing hours; therefore, miss out on traditional “live” broadcasting.
Don’t confuse this notion with the idea that we don’t want live TV—we definitely do, but we want the opportunity and freedom to watch television without a TV. Cable is still the dominant mode of TV delivery for all age groups, but for young adults ages 18 to 34, nearly a fifth of them don’t subscribe to cable services and are content with connecting their TV to the internet or using antennas for broadcast.
With so many viewing opportunities available, who could blame us for shifting our streaming interests?
When you watch Simone Biles in women’s vault, it makes you want to (and believe you can do) a handspring, double aerial off of your couch. Then explain to your cat why you didn’t land it…and then remind yourself that you don’t owe your cat any explanations. People want to bring live television with them wherever they go, whenever they go. For us it’s about mobility, and socializing with others while Snapchatting, Tweeting, status-updating, and Instagramming about the games.
In essence, we don’t want to spend time and money on a television subscription, when we can rarely allot time to remaining stationary, watching TV. People are stealthy and undetected—quickly abandoning the TV landscape and dismissing what was once known as “Prime Time.” We look to YouTube, Facebook, Hulu, Amazon Prime, really anywhere online for live streaming capabilities.
The Olympic Games unite all people and build bridges between all cultures. To spread this idea, people should have easy access to live streamings of the games. Perhaps someday you will find NBC’s monopoly on the Olympics released, and media like YouTube, Facebook, Hulu, and Amazon Prime capable of live streaming.
(And well, because this doesn’t get old, here’s our favorite Olympic shot of Michael Phelps)
Flint, Joe, and Suzanne Vranica. “NBC’s Ratings for Rio Olympics Fall Behind London.” The Wall Street Journal (n.d.): n. pag. 14 Aug. 2016. Web. 19 Aug. 2016.
Lynch, Jason. “How Millennials Consume TV Depends on Which Stage of Life They’re In Nielsen Report Examines the Demo’s Viewing Habits.” Adweek (n.d.): n. page. 24 Mar. 2016. Web. 19 Aug. 2016.
Steele, Emily, and Bill Marsh. “Millennials and Cutting the Cord.” The New York Times. N.p., 3 Oct. 2015. Web. 19 Aug. 2016.
Internships make a difference and they are investments in your future! Often times, students are reluctant to persue internships because they worry they’ll be stuck doing menial tasks like getting coffee or making copies and let’s face it- no one wants to work for free. The truth is, although not all internships pay in cash, they do pay in other ways. Here’s how
Over the years at FLIRT, we have had some tremendous interns. They all had exceptional communication skills on top of having a creative imagination that made them stand out above the rest. They were all willing to vocalize their thoughts and opinions and be themselves. We recently tracked some of them down and got the inside scoop on the next chapters of their lives:
Interned with FLIRT from August 2011 to August 2013. Tori is currently working as a Strategist at LPK, a brand design and innovation agency, in Cincinnati. She has done some volunteer work with Autism Speaks in both Chicago and Cincinnati. Some of her favorite FLIRT memories are Pete singing goodbye songs (she witnessed three, all of which were hilarious), the birthday they filled her cubicle with balloons, and her interview, where the first thing Paul said to her was that she had to eat a whole canister of Garrett’ popcorn.
Interned with FLIRT from January to December of 2012. Maria is currently working for Vision Critical, an international market research company, in Sydney, Australia. Some of her key takeaways after spending a year with the FLIRT family is how important it is to feel supported by by your peers, mentors and superiors as it feeds directly into your level of investment and overall attitude towards the work you do and the people you do it for.
Interned with FLIRT from January to May of 2013. Stephanie is currently working at Ipos, which is an international market research company, where she specializes in global brand tracking. Some of her key takeaways from FLIRT include the importance of “fitting in” with an organization. She also said that the culture of creativity, drive and, ultimately fun, made coming into the office everyday a real joy.
Interned with FLIRT August 2013 to May of 2014. Rachel is currently working in the freelance world, where she works on designs for various bars and restaurants throughout Chicago, as well as doing designs for wedding packages, company logos, band posters, birthday invites, and even PowerPoint layouts. Her words of wisdom to me were to take advantage of who you know or who you’ve met throughout your college career. Also,do exactly what you want to do, and don’t worry about what other people say has been her best move!
Interned with FLIRT from June to August of 2014. Scott is currently working at InteractiveH2O in Chicago, a digital-marketing start-up specializing in social media and paid search advertising. He works as a Digital Project Specialist, helping clients advertise on Google, Bing, Facebook, and YouTube. He credits FLIRT with giving him the skills and experience he needed to land a job and take on the “real world.”
After getting the chance to chat back and forth with some of our past interns, it was clear to me that they all can agree on one thing: that the opportunities and learning experiences they had while interning at FLIRT were immeasurable. And that the support, guidance and responsibility they were given helped all of them to grow professionally and personally. Once a FLIRTy, always a FLIRTy!